‘New year, new you’ is all well and good, but what about if you’re body isn’t quite as up for the challenge as it once was? Ahead of her own 50th birthday, we brought back Gladiators heartthrob Jet (Diane Youdale) to create a special over-50s work out for senior dating app Lumen, with research revealing that 70% of people aged over 50 wanted to get fitter, with a fifth putting their love lives on hold until they do.
Generating hundreds of articles (including the Express, Mirror and Sun) and thousands of views across social media, our retro Get Fit with Jet content helped over 50s tone up, improve confidence, and get back on the dating scene.
